“Wool is an excellent natural fibre that offers superb resilience to wear and general soiling. It is mainly used on it’s own in a pure 100% form for loop pile carpets or in 80% blends with nylon and polypropylene in cut pile to improve its wear properties.” says David Cormack, marketing director for Cormar Carpets.
Wool is held in such high esteem it has even been given the Royal seal of approval from HRH Prince of Wales, who is backing a major campaign – the Campaign for Wool - to promote its benefits.
Wool is 100% natural, biodegradable and sustainable. It is made from the simple combination of sheep, sunlight, water and grass. When disposed of, wool biodegrades, plus it is a planet-friendly renewable resource. Wool requires significantly less fossil fuel in fibre production which makes it ideal for today’s consumers who are sensitive to the environmental dimensions of a product.
Hard wearing and long lasting
Retains its pile shape and height
Recovers quickly from furniture compression
Is hypoallergenic
Is flame resistant
Reduces static
Resists permanent markings
Absorbs contaminants in indoor air
Cushions fall related injuries
Provides natural thermal and sound insulation
Regulates air moisture content
Resists dirt and stains
Why choose wool?
Wool has been used for centuries and is well known for its performance capabilities. It is naturally flame retardant and has an in-built resistance to soiling and staining which keeps the carpet looking new and fresh for longer. Plus it is resistant to crushing; the natural ‘crimp’ in the fibre allows it to quickly recover from flattening caused by footsteps or furniture.
What’s the difference between wool and synthetic fibres?
Wool is a natural product while synthetics are manufactured from man made chemicals. Wool is considered a more superior fibre. It is very durable and will last for many years without showing signs of wear, making it especially good for high traffic areas. Cormar’s flagship British Wool range, Town & Country, is made from 80% pure new wool and is ideal for hallways and stairs.
Are wool carpets easy to maintain?
Definitely – wool is easy to clean. Its natural ability to resist staining and soiling comes from the natural light wax that coats the surface of the wool. This coating helps stop dirt and stains from actually penetrating the wool leaving any soiling on or near the surface.
Once a new carpet is in place, make sure the quality is upheld by undertaking a good maintenance programme – regularly vacuuming two or three times a week. Cut-pile carpets should be vacuumed with an upright cleaner with beater bar and brush as this helps to lift pile. With a loop pile, vacuum with a cylinder cleaner using the suction head only.
For further advice visit www.cormarcarpets.co.uk
